Long Descriptions of images in Guides: Popular Publication Types

POPULAR & GENERAL INTEREST MAGAZINES

audience: presentation style is aimed at general public

appearance: magazines are usually printed on slick, glossy paper and contain both black & white and color pictures and photographs

advertisements: numerous advertisements are included

frequency: usually weekly, monthly, or bi-monthly

examples: Time, Newsweek, Sports Illustrated, National Geographic

INDUSTRY & TRADE JOURNALS

audience: intended to inform those involved in a specific industry or trade

appearance: trade magazines are usually printed on slick, glossy paper and contain both black & white and color pictures and photographs

advertisements: numerous advertisements are included

frequency: usually weekly, monthly, or bi-monthly

examples: Advertising Age, Publishers' Weekly, American Teacher, American Libraries