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HOS265: Event Management and Marketing (Bjornson): Week 2: Event Purpose

Weekly Research Tips: Researching Locations

In week two, you'll be researching the purpose of an event.  As FiveHats points out, the "sole purpose of any event it that a group of people will convene in one particular places for one particular purpose at a given time. 


This could include creating goals and objectives for your event. 

Defining Your Purpose